Prices.
Each licence is calculated per photograph. You choose use, media, reach, territory, duration, quality and exclusivity. The price is checked again before confirmation.
How licensing works.
Calculate directly.
The calculator is a preview. The licence saved on the individual image and the written confirmation remain binding.
Pricing components.
The amounts are added together. Options that are not required are not included.
Type of use Base price according to the planned use.
| Option | Price |
|---|---|
| Private, non-commercial | +CHF 40.β |
| Editorial, non-commercial | +CHF 90.β |
| Web and social media, commercial | +CHF 180.β |
| Advertising / commercial | +CHF 450.β |
Media Private use, digital, print or combined use.
| Option | Price |
|---|---|
| Home poster / wall art, no publication | no surcharge |
| Digital / web / social / online | +CHF 40.β |
| Print / flyer / magazine / poster | +CHF 40.β |
| Digital and print | +CHF 70.β |
Digital reach Only for digital publication outside private use.
| Option | Price |
|---|---|
| Local, under 10,000 views | +CHF 30.β |
| Regional, under 100,000 views | +CHF 80.β |
| National, under 1 million views | +CHF 200.β |
| International | +CHF 400.β |
Print reach Geographical reach of the printed publication.
| Option | Price |
|---|---|
| Private home use, no publication | no surcharge |
| Local / city / municipality | +CHF 50.β |
| Regional / canton / region | +CHF 150.β |
| National | +CHF 400.β |
| International | +CHF 800.β |
Print run Number of printed copies.
| Option | Price |
|---|---|
| 1β5 copies | no surcharge |
| 6β100 copies | +CHF 50.β |
| 101β1,000 copies | +CHF 120.β |
| 1,001β5,000 copies | +CHF 250.β |
| 5,001β10,000 copies | +CHF 480.β |
| 10,001β50,000 copies | +CHF 900.β |
| Over 50,000 copies | +CHF 1β800.β |
Territory Territory in which use is permitted.
| Option | Price |
|---|---|
| Private home use only | no surcharge |
| Switzerland | +CHF 20.β |
| DACH region | +CHF 130.β |
| Europe | +CHF 260.β |
| Worldwide | +CHF 650.β |
Licence duration Time period of the permitted use.
| Option | Price |
|---|---|
| Private home use, unlimited | no surcharge |
| 1 year | +CHF 40.β |
| 2 years | +CHF 120.β |
| 5 years | +CHF 240.β |
| Unlimited | +CHF 580.β |
Image size and quality Delivery size and technical preparation.
| Option | Price |
|---|---|
| Digital / web, max. 1920 Γ 1080 px | no surcharge |
| A4, 210 Γ 297 mm, at least 150 ppi | +CHF 50.β |
| A3, 297 Γ 420 mm, at least 200 ppi | +CHF 80.β |
| A2, 420 Γ 594 mm, at least 250 ppi | +CHF 150.β |
| Original dimensions / full available pixel resolution | +CHF 250.β |
| Custom size / individual preparation | +CHF 450.β |
Exclusivity Non-exclusive or exclusive. Rights transfer by request only.
| Option | Price |
|---|---|
| Non-exclusive, RMU Foto may continue licensing the image to others | no surcharge |
| Industry exclusive | +CHF 700.β |
| Full exclusive | +CHF 1β900.β |
| BUYOUT photograph, factor 10 | no surcharge |
| BUYOUT complete series, factor 20 | no surcharge |
Typical configurations.
Private + home use + unlimited + non-exclusive.
Editorial + digital + local + Switzerland + 1 year.
Web/social + digital + local + Switzerland + 1 year.
Advertising + digital/print + international + worldwide + original + fully exclusive.
Full rights transfer by request only.
A full rights transfer is not calculated automatically, is not offered in the cart and has no public fixed price on this website.
By request only
A full rights transfer can be reviewed individually depending on the image, series, purpose, duration, territory and legal feasibility.
- no automatic cart selection
- no public flat price
- only with express written confirmation by RMU Foto
- please send the image code, series and intended use with the enquiry
Short and binding.
Scope of rights
A standard licence does not transfer ownership of the image. Only the confirmed use per photograph is permitted.
- uses not licensed remain prohibited
- standard licences apply per photograph
- usage rights start after payment has been received
Quality
RMU Foto stands for nature photography from Switzerland. All purchasable photographs are offered as they were captured in the moment: without creative image alteration, montage or AI/generative alteration. It does not get more natural than that.
The selected image size defines the delivery scope.
Not allowed without additional agreement
- transfer, sublicensing or use by third parties
- upload to stock platforms, image databases or AI training systems
- use as a logo, trademark or primary brand element
Copyright credit
Where technically and practically possible, the credit Β© RMU Foto must be displayed.
Binding documents are the saved licence configuration, confirmed price, order confirmation and terms.
Found the right photograph?
Open a series, choose a photograph and configure the licence directly on the image.